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Idomoo is about to announce a new category under the umbrella of Idomoo Video Cloud. Stay tuned for our news at CES 2015, this January in Las Vegas. Our research demonstrates that video is the medium that will be used most often moving forward both for direct content marketing campaigns

The media universe is becoming more complex, and advertisers are striving to capture mind share and raise brand awareness. But as the media universe grows more fragmented, it is becoming more difficult for brands to remain top of mind and capture long-term loyalty. This is a common challenge that Mondelēz International faces

Video has become an increasingly popular–and effective–way for marketers to engage with consumers. Separately, but simultaneously, the need and ability to personalise marketing efforts has also emerged as a huge priority.

Cloud based service delivers a new differentiating capability to organizations that put their customers first IRVING, Texas, Jan. 13, 2015 /PRNewswire/ — BT today announced it is incorporating personalized video capabilities into its Cloud Contact portfolio of services, using industry leading technology from Idomoo. This will enable businesses to send short, individually

CES is not just about electronics anymore; it’s about all things digital related. The presence of Fortune 500 companies across the board made this year’s event bigger and better than ever. From consumer goods, healthcare, retail and eCommerce, to telecom and digital advertising, everyone in the industry was there. The

Recently, one of the world’s most famous brands made their connection with their customers more personal. Coca-Cola’s campaign, known as “Project Connect” was a creative attempt to strengthen the brand’s bond with Australian young adults and inspired shared moments of happiness in both the “real world” and the “virtual world”.

How do you bridge the gap between CRM and successful long-term customer engagement?  Bridging the gap between existing CRM systems and successful long-term customer engagement requires a paradigm shift in the way companies strategically communicate with their customers. What is required is a last-mile delivery mechanism, like personalized video, to

Today, customers can be loyal to your brand without ever having even walked into a store or having talked to anyone within your business. How is this even possible? Why should they be loyal to your brand? What’s causing them to walk away from one business in favor of another?

For companies taking an active role in today’s worldwide “mobile communications revolution”, the Mobile World Congress (MWC) is the biggest event of the season and some might say, the entire year. Idomoo is getting ready for show time!

In the world of marketing and especially in the social media marketing world, we hear it all the time. “Make my campaign go viral!” What exactly is a viral campaign and what are the elements of such a campaign?

BARCELONA, March 2, 2015 /PRNewswire/ — Idomoo,  the world’s leading developer of Personalized Video platforms, today announced that Deutsche Telekom selected the Company’s next generation Personalized Video Platform to create thousands of personalized videos for customers, resulting in significantly improved customer engagement rates.

Idomoo: The Secure Personalized Video Platform In today’s massive data-driven technology and Cloud-based world, protecting business information should be a top priority at the core of a company’s values and business operations. When it comes to a personalized video platform, where video and customized data go hand in hand, then

Diginomica opens its series of articles on #MWC15 with a feature about Idomoo and how its data-driven videos address the “relevance crisis.”

Customer personalisation firm Idomoo has expanded its partnership with Deutsche Telekom to implement its Personalised Video Platform for the company and bring unique video content to customers.

Deutsche Telekom has selected Idomoo, a personalized video platform provider, to create thousands of personalized videos for smooth onboarding of its new customers in Hungary.  According to Idomoo, it was tasked with creating personalized videos, addressing thousands of new Deutsche Telekom customers in the country by their names, and explaining their