Financial Brands Quick To Adopt Advanced Video Interactivity
If you keep up with the world of digital video, there’s one term you’ve been hearing a lot recently: interactive video.
If it would surprise you to learn that the choice between eating a banana or chocolate in a lab experiment has helped to redefine the way Americans save, then you’re behind on the latest thinking in “behavioral finance”—the study of how human psychology impacts investing and markets…
We’re excited to share the news that Idomoo has won the France – Israel award for Innovation from the France Chamber of Commerce and Industry (CCIIF). Our team was pleased to attend the awards ceremony at the organization’s annual dinner in Paris, which was attended by France’s Foreign Minister and
We here at Idomoo are ecstatic to share that we have received the Best Consumer Innovation at the Global Telecoms Business Innovation Awards that were hosted at the Park Lane Hotel in London.
Our customer Zurich Insurance has won an ICEA Innovation in Insurance Award for personalized video in the award category of distribution, service or process. The judges were looking for a project that made client communication, clearer, simpler and more comprehensible through the use of innovative technologies. Esteban Tejera the ICEA
Barclays, the seventh largest bank in the world, was awarded a Drum Award for its Personal Lending Video campaign aimed at increasing mail open rates and awareness around borrowing from the bank. Designed by the firm Rapp and based on Idomoo video personalization technology, the film provides the customer with
Mondelez International Leverages Idomoo Personalized Video to Delight Cadbury Chocolate Consumers across the Globe
Idomoo expands the mix of customer engagement paths by allowing brands to build personalized video campaigns based on the customer’s own social data, i.e. his/her Facebook profile, so campaigns are more personal, engaging and emotional. For retail companies with limited customer communication channels and no CRM data, it is a powerful
Idomoo is about to announce a new category under the umbrella of Idomoo Video Cloud. Stay tuned for our news at CES 2015, this January in Las Vegas. Our research demonstrates that video is the medium that will be used most often moving forward both for direct content marketing campaigns
The media universe is becoming more complex, and advertisers are striving to capture mind share and raise brand awareness. But as the media universe grows more fragmented, it is becoming more difficult for brands to remain top of mind and capture long-term loyalty. This is a common challenge that Mondelēz International faces
Cloud based service delivers a new differentiating capability to organizations that put their customers first IRVING, Texas, Jan. 13, 2015 /PRNewswire/ — BT today announced it is incorporating personalized video capabilities into its Cloud Contact portfolio of services, using industry leading technology from Idomoo. This will enable businesses to send short, individually
CES is not just about electronics anymore; it’s about all things digital related. The presence of Fortune 500 companies across the board made this year’s event bigger and better than ever. From consumer goods, healthcare, retail and eCommerce, to telecom and digital advertising, everyone in the industry was there. The
Recently, one of the world’s most famous brands made their connection with their customers more personal. Coca-Cola’s campaign, known as “Project Connect” was a creative attempt to strengthen the brand’s bond with Australian young adults and inspired shared moments of happiness in both the “real world” and the “virtual world”.