Personalized Video
The Ultimate CX Solution
Wow customers with their very own video. Personalized Video gives every viewer a one-of-a-kind experience. And it’s simple and scalable to millions of real-time videos with our Next Generation Video Platform.What Is Personalized Video?
Personalized Video combines video and data to deliver a better, more effective customer experience. Each video is unique to the individual, changing based on customer or contextual data.
With Idomoo, Personalized Videos can be interactive and even customizable, updating with data shared by the customer in real time.
Benefits of Personalized Video
Personalized Video Results
Personalized Video works at each stage of the customer journey and across industries.
Take a look at some of our clients’ results.
uplift
points
deflection
uplift
engagement
The Idomoo Difference
Quality
at Scale
Create millions of cinematic quality Personalized Videos in 100x real time. Dynamic text, audio, images, video-in-video and more blend seamlessly with each scene.
Ease
of Use
Launch campaigns in days, not months. We can handle the details, or use our intuitive platform with automation tools, integrations and APIs to streamline work.
Interactivity+
Living Videos auto-update in real time based on live data and user actions. Let customers choose the flow of the video, click to convert or even create their own video.
Enterprise-Grade
Security
Your data is anonymized and protected. We’re ISO-27001 information security certified and battle-tested by global leaders in finance and healthcare.
Flexible
Options
Whatever you need, we can do it. From self-serve to white-glove treatment. Plug-and-go templates or bespoke productions. Batch uploading or real-time data. And more.
Create Your Own Personalized Video
Go ahead — create some magic.
How Personalized Video Works
Video personalization is lot more than dropping your customer’s name intro the first scene – though that can make a big impact on its own. It’s about creating a unique story for each individual. With our platform, this process is automated and scalable so every scene is relevant to the viewer.
Customers don’t get just any video. They get their video.
2022 Market Study
How Consumers Want
To Hear From Brands
Personalized Video FAQs
Do my customers want Personalized Video?
Yes, although they may not know to ask for it. We conducted a market study asking consumers what they wanted from brands. They expect a personalized experience, and 62% wanted more video. Once they watched a Personalized Video, they shared that it made them feel valued and 4x more likely to recommend the brand. Download the study to learn more.
How long does it take to launch a Personalized Video campaign?
We’ve launched global campaigns with millions of videos in a matter of days. Our platform’s built-in automation tools speed the process, and you can even take advantage of customizable templates so video creation is simple.
Don’t have lots of CRM data? Don’t worry. Starting small with your customer’s first name already creates a wow effect and can immediately start boosting conversion rates. Try it yourself.
How well does Idomoo Personalized Video scale?
Unlike other video personalization providers that are just meant for low-relevance email marketing or over-generalized explainer videos, Idomoo can scale to tens of millions of Personalized Videos, even when rendered in cinematic quality and real time. We’re the only solution that can do this, thanks to our powerful GPU-based rendering engine.
What are popular use cases for Personalized Video?
Personalized Video is relevant at every step of the customer journey. It’s great for customer engagement (we’ve seen campaigns with 10x engagement uplifts) and for customer support and sales. Here are some common use cases:
- Onboarding: Show customers program benefits, help them set up their online account and start the relationship off the right way — personally.
- Customer service: Answer common questions or let customers self-serve from the video. We’ve seen personalized bill explainers slash call volume nearly 75%.
- Retention: Renewals, anniversaries, loyalty benefits and more are key opportunities to engage, and Personalized Video adds a human touch that increases brand loyalty.
- Sales: Leverage customer data to show your customers only the most relevant offerings. Personalized Video makes cross-selling and upselling easy and engaging.
Can I reuse existing video assets?
Yes. In our platform, you can add personalization to any video content, even assets you may have already from previous projects. Personalization immediately upgrades old video creative to make it timely and relevant.
Do I have to produce my own video?
No, we have many templates you can leverage for some of the most common use cases. Add your branding and customer data, and you’re ready to go.
Where can these videos be viewed?
Your videos can be viewed everywhere — any channel and every device. Customer videos are sent via email, in app, SMS, MMS and more, and people view them on everything from their smartphone to their smart TV.
Want To Learn More?
We’d be happy to show you how our platform works and drives measurable business results. Contact us via the form and we’ll be in touch.