Personalized Video for
Insurance
Are your customers engaged? Gallup reports only a third of customers are engaged with their insurance provider. But engaged customers purchase 22% more insurance products and stay customers 4 years longer. Personalized Video bridges the gap, building a stronger CX for the digital world.
Starting coverage can be confusing to many people, but Personalized Video makes it easy.
Welcome new customers to their policy and explain details of their coverage or how to access their online account.
It’s also a great time to proactively answer common questions, exceeding customer expectations and averaging a 4.5-star satisfaction rating.
Personalizing isn’t only about what you say — it’s also about when you say it. Step in with timely, personalized communications when you know the risk of customer churn is highest.
Sending a video before your customer’s policy renewal lets you remind them of all the great benefits they enjoy with their coverage. It also makes sure they don’t forget the renewal deadline, so there are no surprises down the road.
A Personalized Video can turn a point of friction into an opportunity to show transparency and empathy.
For a customer struggling with the claims process, a video that walks them through their next steps — clearly and visually — can be a lifesaver. It lends a human touch to the experience while reducing the burden on your call center.
Start with what you know about your customers to send them the most relevant offers. Then make it engaging with video. A Personalized Video isn’t an “ad.” It’s a story tailored to the individual.
With Living Video functionalities, you can easily add interactivity to further increase conversions. Let viewers click to get more info, sign up for coverage and more, all right from the video.
With Living Video functionalities, you can automatically trigger the sending of personalized quote videos to prospects, based on the information they entered in real time.
Want to go after new leads? Take advantage of Facebook’s niche audience targeting with our Dynamic Video Ads for Facebook and Instagram, boasting up to 7x return on ad spend.
Client Results in Insurance
Join the ranks of industry leaders like Zurich, AXA, Liberty Mutual and others who have seen incredible results with Personalized Video.
in sales
engagement
rating
Case Study
AXA Boosts Conversions by 8x
Client Testimonials
Principal Consultant
Allianz
Group Chief Information Officer
Phoenix Group
Head of D2C Optimisation
Vitality
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