FEATURED ARTICLE
The Ultimate Guide to Personalized Video
From cutting service calls over 70% to lifting conversions by 9x, we’ve seen firsthand how Personalized Video can improve the customer experience and drive real results for businesses.

4 Ways to Leverage Data for Marketing and CRM Personalization
The democratization of big data means today’s marketers are more equipped with a wealth of information about their customers’ preferences, history and buying habits.

Transforming the Student Experience: Admissions to Alumni
When COVID-19 first hit, the unprecedented changes forced schools of all kinds to adapt. Universities and colleges scrambled to figure out solutions for learning that would keep students safe while still maintaining an optimal learning environment. From Zoom classes to optional testing, there’s nothing quite like a pandemic to jumpstart

How Wellness Apps Can Upgrade CX With Personalized Video
In today’s digital world, it’s only a bit of an exaggeration to say that there’s an app for everything. When the pandemic hit and health became a top-of-mind priority, it came as no surprise that most of us — now stuck inside — turned to apps. The number of wellness

Can Personalized Video Create a Better World? We Think So
Taking a quick glance at the news or even in your own community, you are bound to see countless opportunities for positive change. In the nonprofit sector, demand is up. In 2020, 75% of nonprofits reported an increase in need for their programs.

Using Digital Tools to Drive Transparency in Financial Services
Last month, the well-known free-trading app Robinhood filed its IPO, a move that is set to make its owners billionaires. Its success is just one example of how app-based financial companies aiming to demystify finance are seeing their efforts prove fruitful.

How Travel Marketing Is Adapting for the Post-Pandemic World
It’s been just over a year since a global pandemic restricted travel, crippling what was once a thriving travel and hospitality sector. With two-thirds of passenger jets grounded, hotels and resorts emptied, and halted cruises turning into floating hospitals, the industry scrambled to survive until the day came that travel

Living Video: Interactive, Evergreen and Ready for UGC
As you might have heard, video is changing. Thanks to Living Video, a suite of functionalities that are part of Idomoo’s Next Generation Video Platform, videos are now more dynamic than ever. Videos evolve in real-time based on first- and third-party data. You can interact with them or even change

Announcing Idomoo’s Next Generation Video Platform: The Video Revolution Is Here
We’re excited to announce a revolution in online video. It completely transforms the world of video, making it alive and evergreen and elevating digital engagement to a whole new level. What makes all this possible? A suite of innovative Living Video functionalities baked into our Next Generation Video Platform, the

Using the Idomoo Media Bridge Integration with HubSpot to Scale Video Marketing
As the world’s leading provider of Personalized Video, we understand the power of easily embeddable media. We help brands better connect with their unique audiences through powerful, video-driven customer experiences. Using our scalable, secure tool to create individualized video messages in real-time (in full cinematic quality), Idomoo helps you humanize

Where Video Marketing Meets Customer Experience
These days, it’s rare to go a day without watching some type of video. From enjoying your favorite show on Netflix to scouring YouTube for a cooking tutorial, video has emerged as one of the most popular forms of content. In fact, Cisco estimates that the medium will make up

Personalization in Higher Ed: How To Reach and Retain Gen Z
When it comes to digital experiences, personalization is the new standard. That’s especially true among the rising generation currently filling high school and college classrooms, making personalization all the more critical for higher education.

EVE Online Rewards Top Fans With Personalized Year-in-Review
To celebrate its top players and a banner year, CCP Games created a personalized year-in-review video for the EVE Online community. Deployed to over a million pilots, the “My Year in EVE” campaign allowed gamers to handpick achievements to include in their video, then generate that video in real time

Ubisoft Recaps 5 Years of Gameplay, Personalized for Millions of Gamers
No player is the same, but there’s one thing they share in common: passion. With this in mind, Ubisoft launched an immersive, multichannel campaign to kick off its new ecosystem of player services, Ubisoft Connect. The campaign celebrated the last five years of gaming, personalized for each player, with the

Kaltura chooses Idomoo’s Personalized Video as a Service platform to create buzz around its brand refresh
When Kaltura – well known provider of live, real-time and on-demand video SaaS solutions to thousands of organizations around the world, engaging hundreds of millions of viewers at home, at work, and at school – was founded in 2006, their founding values were openness, flexibility, and collaboration, as reflected in

Cracking the Code: HR Communications – Part 2
Using Personalized Video to guide employee experiences and improve company culture
(Continued from Part 1) Culture Effective video drives emotions. A comedy can make us laugh, a tragedy can make us cry. A well-made video has the power to cut to our emotional cores.