For the past four years, Idomoo has celebrated the best videos our team and tech helped create for the world’s leading brands. This year, we want to share with you a few of the winners from our annual Next Gen Video Awards. These are the ones that stood out to
Personalized Video combines the power of personalization with everyone’s favorite type of media: video. As with any form of content, adding personalization requires customer data — the details that make one video different from another and make each video unique to the viewer who receives it. Personalization is a boon
A version of this article appeared on Yahoo. You can read it here. Demand for personalized gaming videos is on the rise. At Idomoo, bookings for these videos tripled year over year in 2021. Many were personalized highlight reels, recapping a season, a year or more, often with the goal
What’s the endgame of personalization? The answer is that there is no definitive answer. The need for a personalized marketing campaign depends on the business agenda of a company, organization or industry.
Idomoo was recognized in the 2022 Gartner® report titled, “Add Video to Your Personalization Strategy.” We know personalization and video are both key tools for CX. Together, they represent a powerhouse for meaningful engagement between the brand and consumers.
Madison Advisors analysts have named Idomoo a standout interactive Personalized Video platform in their recent study of the industry. Worth hundreds of millions in 2021, the interactive Personalized Video market is forecasted to grow even more in 2022.
A version of this article appeared originally on N12. You can read it here. The world of marketing has long since undergone a revolution in data-based personal marketing. The advertisements on leading platforms show according to the user’s preferences. The next step for retail giants is sending customized offers directly
As you might have heard, video is changing. Thanks to Living Video, a suite of functionalities that are part of Idomoo’s Next Generation Video Platform, videos are now more dynamic than ever. Videos evolve in real-time based on first- and third-party data. You can interact with them or even change
We’re excited to announce a revolution in online video. It completely transforms the world of video, making it alive and evergreen and elevating digital engagement to a whole new level. What makes all this possible? A suite of innovative Living Video functionalities baked into our Next Generation Video Platform, the
As the world’s leading provider of Personalized Video, we understand the power of easily embeddable media. We help brands better connect with their unique audiences through powerful, video-driven customer experiences. Using our scalable, secure tool to create individualized video messages in real-time (in full cinematic quality), Idomoo helps you humanize
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