Personalized Video has a strong track record with gaming audiences, driving 10x higher engagement and 17x player reactivation, not to mention the viral social shares. Huuuge Games knows this firsthand, thanks to their previous 3 campaigns they’ve collaborated on with us (including this favorite that generated 4x higher conversions). But
Picture a video that speaks directly to you — greets you by name, shows content you care about and maybe even next steps relevant to your situation right now. That’s Personalized Video: video content that uses personal data to create a unique viewing experience for every single person. We’ve seen
In today’s business climate, customer loyalty is increasingly elusive. According to research from Inmar Intelligence, almost 65% of consumers have switched brands either “often” or “very often” within the past three months. With that being said, it’s more important than ever to make the most of your current customers —
Before you can master customer retention, you’ve got to understand people. People, after all, make up 100% of your customer base. So what makes us purchase? What makes us loyal? Or, conversely, what ultimately pushes us away and makes us check out the competition? If you’re thinking cost, that’s only
With today’s consumers constantly bombarded with choices and information, the key to success lies in delivering an exceptional customer experience (CX). It’s not just about selling products or services anymore. It’s about creating unforgettable journeys that lead to long-term customer relationships. Every brand wants to keep its customers engaged, satisfied
Customer loyalty is a potent weapon in the modern marketplace — and it’s something that every company wants to cultivate. However, many brands are finding it difficult to develop and maintain customer loyalty in this fast-moving digital age. As consumers have more choices than ever before and can switch between
Picture this: A customer who has been with your company for years suddenly decides to leave. Ouch. That’s what we call churn, my friends, and it can hit a company where it hurts the most — right in the bottom line. Also referred to as customer attrition, churn is the
Have you ever wondered why some customers leave your business, never to return? That’s what we’re here to talk about today: churn. Also known as customer attrition, churn happens when customers stop doing business with a company. It’s a crucial metric for any business as it directly impacts revenue growth
Sometimes it seems like customers hit “eject” on their relationship with you, and there’s no reason for it. Sure, some churn is inevitable, but when customers are leaving, it’s important to understand why and what you can do about it. It seems everyone has an opinion about what makes an
Think back to your last customer service interaction. Maybe it went great! Or, more likely, there was room for improvement. Perhaps it began with an online search. But since you couldn’t find the answers you needed online, you turned to the customer service number. You may have encountered some hold
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