It’s Time To Upgrade Your Personalized Infographic to Video
In the entertainment industry, personalized recaps are here to stay. Think of viral marketing campaigns like Spotify “Wrapped” or Call of Duty’s #MyWarzone Legacy.
In the entertainment industry, personalized recaps are here to stay. Think of viral marketing campaigns like Spotify “Wrapped” or Call of Duty’s #MyWarzone Legacy.
In today’s fast-paced and constantly evolving business landscape, customer engagement has become more vital than ever before.
Huuuge Games surprised fans with their first ever Personalized Video, and it was a huge success, if you’ll pardon the irresistible play on words. The videos invited players to look back on their top wins, their luckiest day and more over the past year. It was even interactive, with calls-to-action to keep spinning and share the video.
We’ve all seen them: those short videos that show off your brand’s best moments of the year. A few years ago, brands only used these year-in-review campaigns for internal purposes — to highlight company milestones and successes for employees. Nowadays, however, many brands are turning to year-in-review video campaigns as
A version of this article appeared on PocketGamer. You can read it here. Engagement is a must-have in the gaming industry. Standing in the way of this key metric, though, are lapsed players — especially as pandemic-related restrictions are lifted. For instance, brands saw a three-point decline in gamers last
Building on the success of their first year-in-review campaign, the Financial Times launched their second Personalized Video campaign to recap subscribers’ individual reading journeys over the past year. They expanded this campaign to include a wider audience. The newspaper also leveraged Idomoo’s advanced interactivity with in-video CTAs for subscription offers
Consumers are used to digital experiences targeted to their interests and actions. From e-commerce websites to personalized emails, companies are tailoring their communications to the individual. And their video marketing is no exception.
Imagine you’re about to contact a company’s customer service. You come to find out the employees are unhelpful and the wait time is long. Would you continue to do business with them?
A version of this article appeared on Yahoo. You can read it here. Demand for personalized gaming videos is on the rise. At Idomoo, bookings for these videos tripled year over year in 2021. Many were personalized highlight reels, recapping a season, a year or more, often with the goal
From a confectionery brand like Cadbury to gaming giant Ubisoft, countless brands have been leveraging the power of Personalized Video. The combination of personalization and video means your message is perfectly tailored to each individual while maximizing visual engagement.
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