For years, digital signage has been getting bigger, brighter and sharper. But video content? That’s been a bottleneck. Screens have evolved faster than the way brands create for them, which is why signage often feels generic and just plain ignorable. Video catches attention, but creating and updating those videos takes
For retailers, the store has always been one of the most powerful places to connect with customers. It’s where discovery happens, decisions are made and brands have a rare moment of full attention. But while digital channels have become smarter, faster and deeply personalized, in-store screens have largely remained static,
Learning and development teams are under pressure. They’re expected to onboard faster, close skill gaps sooner, support continuous professional development and prove impact — all while teams become more distributed and roles evolve faster than training programs can keep up. This is where using AI for L&D has moved from
There was a time when the highlight of someone’s week was a well-crafted, handwritten letter in the mailbox. Today, it’s an anomaly. Your physical mailbox has a stack of junk mail and your email inbox is an infinite well of promotions. When you stumble upon a tailored, meaningful and personalized
It’s finally here — the much-anticipated day one of your new job. You’re a mix of nerves and caffeine, ready to make a killer first impression. But instead of diving into the company culture or meeting your new team members, you’re handed a 50-page PDF of company policy and a
When internal communications are time-sensitive, complex and deeply personal, getting the message right matters just as much as getting it out fast. That was the challenge Virgin Atlantic faced when communicating an important pay offer to its cabin crew — and it’s where our AI-powered Personalized Video proved to be
Let’s be honest: Corporate training has a reputation problem. Just those 2 words together can make an otherwise happy and carefree employee feel a quiet sense of dread stealing over them. For years, it meant long in-person sessions with dense documentation. There were folders, print-outs and Post-it notes. So much
If you’ve spent any time around AI lately, you’ve probably encountered an avatar. These lifelike virtual presenters can live anywhere in the digital world, but they’re especially popular in AI videos. They show up on screen at key points to explain, guide, teach, welcome and reassure. Done well, they create
If you’re following the AI conversation in our rapidly evolving digital world, you know ethical dilemmas (and the impassioned internet conversations around them) aren’t infrequent. On the AI video side of things, the ethics are less dramatic. At least, we don’t have to wonder if a robot maid can drop
Been shopping online recently? Maybe you’re one of the 69% of people who shop at work (I won’t tell if you won’t). Or maybe you’re just browsing and then suddenly your Amazon cart is full. One thing’s certain: You’ve probably noticed that the experience is a whole lot different than
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