Customer onboarding sets the tone for the entire relationship. A great welcome video makes a new customer feel like a VIP from day one, but traditional production timelines often push these projects to “someday” (read: never) instead of now. Longboat Mobility wanted a stellar onboarding video to help customers make
Personalized Video has a strong track record with gaming audiences, driving 10x higher engagement and 17x player reactivation, not to mention the viral social shares. Huuuge Games knows this firsthand, thanks to their previous 3 campaigns they’ve collaborated on with us (including this favorite that generated 4x higher conversions). But
There’s a reason year-in-review campaigns keep trending. People love looking back at their own wins, and they love sharing them even more. Orum wanted to give their users that kind of moment, and they teamed up with Lucas, our AI video agent, to pull it off. The campaign turned individual
If you’ve been on the internet recently (which, you have, because you’re here), you probably know video is the most preferred type of digital content. It’s not just that people want video. They want more video. And that includes wanting more video content from brands. That’s not an empty claim.
Remember when “innovative training” meant a new PowerPoint template? Ah, PowerPoint. Who else fondly remembers the checkerboard and clock sweep transitions? Next slide, please. Those days are over. L&D teams are under more pressure than ever. You’re expected to onboard faster, upskill constantly, personalize everything and prove ROI, all while
Gone are the days when businesses could enhance the customer experience with snail mail whose only personalized element was an individual address. Now, with emerging technology like artificial intelligence on the scene, even emails that say “Hey Tania!” with no other uniquely relevant content are yesterday’s innovation. (And let’s not
There’s big news in the world of AI video. We’ve just announced Strata, a generative AI foundation model that redefines how brands create video content. (Read the story in TNW.) Unlike standard diffusion-based models that output a single, flat video file, Strata generates layered compositions that can easily be edited
Let’s face it — running an ecommerce business is difficult. From differentiating yourself from the competition to marketing operations to selling and shipping, there’s a lot to think about. One tool that more and more business owners are employing to set themselves apart and grow their ecommerce operations is AI
So this is a familiar problem. Training is supposed to help people do their jobs better. But too often, it turns into a pile of content that’s seldom used and remembered even less. Long PDFs. Outdated slides. Training videos that have nothing to do with your company and feel prepackaged
For years, digital signage has been getting bigger, brighter and sharper. But video content? That’s been a bottleneck. Screens have evolved faster than the way brands create for them, which is why signage often feels generic and just plain ignorable. Video catches attention, but creating and updating those videos takes
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