Imagine a world where sitting on the couch, side-by-side with your best friend in another state doesn’t require a plane ticket. Or buying a new pair of shoes is possible with the swipe of your hand, no credit card (with or without chip) required. Welcome to the metaverse — a
Research shows we now spend almost 7 hours per day browsing the web. Think of the countless web pages you visit during that time. Think of the distractions!
TikTok reigns supreme as the most successful social app for Gen Z. It was the most downloaded app of 2021, and over 40% of users are a part of Gen Z. TikTok has cracked the code of how these digital natives prefer to communicate, and more than that, it’s changing
For decades, credit unions have offered incredible rates, low fees and face-to-face interactions — an exceptional CX many traditional, major banks are unable to offer. And it’s obvious this customer-first approach works. An impressive 90% of surveyed members believe credit unions are a great place to find both financial advice
How do you decide what to post on social media? There are many motivations behind what people choose to share on their social media channels, perhaps none stronger than the desire to “brag.”
How has the mortgage industry adapted to our increasingly digital world? For one, mortgage companies have upped the ante on their digital transformation efforts across all facets of their businesses. Automation — from collecting payments to customer communications and everything in between — continues to be a top priority for
There’s a wealth of data pointing to the benefits video marketing brings. For example, 74% of marketers say they’ve seen higher ROI from video compared to images and 68% say the same for video compared to Google Ads.
The onset of the pandemic brought about unprecedented change — and with that change came customers with questions that needed to be answered, fast. How will my insurance change? Can I defer payments? Consumers turned to customer service centres for help. It was a chance for businesses to shine —
Our transition to an increasingly online world has made emotional marketing more important than ever. Interactions take place on screen instead of face to face. We text, rather than talk. This makes meaningful connections even harder, especially between brands and consumers. A study conducted by PwC found that 59% of
Searching for the perfect compliment to your campaign? The answer comes in the form of a cohesive, customised image — a Personalised Infographic. It’s a visual element worth considering if you’re looking to bolster your content marketing. In fact, statistics show Facebook posts including an image receive twice as much
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