FEATURED ARTICLE
Financial Brands Quick To Adopt Advanced Video Interactivity
If you keep up with the world of digital video, there’s one term you’ve been hearing a lot recently: interactive video.
Streamlining Mortgage Forbearance Communications
Today, over 6% of all mortgages are in forbearance. That’s up from only 0.25% at the beginning of March.12 An astronomical increase such as this has the potential to lead to astronomical problems, such as potentially devastating consequences for borrowers who don’t fully understand their forbearance repayment options.
Why I’m making #MyThankYouVideo
Every day at 7 pm, NYC claps. Every day at 7 pm, the city that never sleeps drops everything to recognize and thank our healthcare workers for the selfless love and compassion they show their patients. They’re doing their jobs, but really – they’re doing so much more than that.
Separate but connected:
How technology is powering work culture through Covid-19
Addressing the challenge of building and growing a successful squad, legendary NBA coach Phil Jackson once noted that “The strength of the team is each individual member. The strength of each member is the team.”
The Role of Empathy in Corporate Communication During Coronavirus
Whether speaking with customers, partners, or employees, the way you communicate is as important as what you are attempting to say. To do this, you need to look at communication from the perspective of the audience. This is what we call empathy.
COVID-19: When Communicating Early and Often Just Isn’t Enough
Much has been written about the need to communicate early and often during a time of crisis. It’s a sensible suggestion, after all. The main driver of fear and anxiety is lack of knowledge, and therefore maintaining an open line of communication with customers is a guaranteed way to provide
Create Deeply Personal Connections, Millions of Customers At a Time
What does building a relationship between a customer and business really look like? To a business, it means recurring revenues, driven by customer data and profiles and cross-sell and upsell information. To a customer?
7 Dos and Don’ts of Video Personalization
Video personalization is an incredible tool for engaging customers with compelling, easy-to-process, individually relevant information. And many major brands have turned to Personalized Video (PV) communication because it’s possible to develop and launch a PV campaign quickly, without headaches and at scale. If you’re thinking of implementing video personalization in
The Leading Cause of Customer Churn, And How to Avoid It
It’s not complicated. The majority of customers churn because they failed to connect with your brand or because an event occurred that caused them to disconnect. 53% of all customer churn is attributed to one of these factors: poor onboarding (23%), weak relationship building (16%) and poor customer service (14%).
Personalized Video Connects South London Diabetes Patients with Support
Type 2 Diabetes is a condition that requires a close partnership between patient and health care professionals in order for people to be able to live well with the condition.
Personalized Video Platform Idomoo Secures $18M in Latest Round
New York, NY, October 1, 2019 – Personalized Video (PV) company Idomoo recently concluded a successful funding round, raising $18 million from investors led by venture capital funds Target Global and Disruptive. “Personalized video is the future of customer engagement,” said Tal Barnoach, General Partner of Disruptive VC. “Idomoo makes
Digital Mortgages Made Easy: Lessons Learned from 6 of the Top 10 Mortgage Companies
Customer expectations are defined by their most recent experience, whether that experience was calling an Uber with a single click, ordering groceries with Instacart or scanning their mobile boarding pass. So when it comes to buying a home, with its infinite complexity and poor customer experience, is it any wonder
See How Orangetheory Fitness, Publicis Sapient and Idomoo Delivered a 1-2 Punch to Wow Customers
Fact: 1 out of 3 people cancel their gym memberships every year. New trends and competition are constantly emerging, challenging brands like Orangetheory Fitness to keep current members motivated to book more classes.
Providing loyalty fliers with dynamic content for a great Delta experience
Everyone loves a loyalty programme! That promise of a little extra for nothing must be why the average American holds 29 loyalty club memberships. But that number doesn’t tell the whole story.
Learnings in Player Engagement from Fortnite’s Epic Success
The global gaming market is now worth over $150 Billion, with Fortnite emerging as one of the most successful franchises in the space, having recently reached a staggering player count of 250 MM. Much has been written about the secrets to Fortnite’s success: it’s fun and creative twist on the
Co-op Insurance Uses Personalized Video To Increase Customer Engagement
Co-op Insurance wants to make car insurance easier to understand, and they’re doing it with Idomoo Personalized Video. Auto insurance, like many types of insurance, is notoriously complex for the average customer to grasp. There are premiums and deductibles, claims and exclusions, and a whole host of coverage options. The