Related posts: retention

5 Surprising Ways Video Marketing Can Improve Customer Retention

5 Surprising Ways Video Marketing Can Improve Customer Retention

If you’re looking to improve your customer retention, start with increasing your customer engagement. We’ve talked about it before: engagement makes up a huge piece of the retention puzzle. Engaged customers make purchases 90% more frequently, they spend 60% more transaction and they are 5X more likely to indicate that

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5 Effective Customer Engagement Tips for Insurance Marketers

5 Effective Customer Engagement Tips for Insurance Marketers

Would anyone be offended if we said insurance isn’t always the most exciting conversation topic? Insurance is an important – frequently essential – part of life, but that doesn’t help the fact that many people would choose visiting their dentist over understanding pages upon pages of their policy details.

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How to Build an Empire with Personalized Video Content Marketing

How to Build an Empire with Personalized Video Content Marketing

The sales and marketing goals of a successful brand focus on three things: generating viable leads, engaging existing customers in a positive brand experience and looking forward to long term customer loyalty. Following this blueprint, you ensure you’ve got quality leads always coming in and you’re also continually working to

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Driving Loyalty by Putting a Face on Chatbots

Driving Loyalty by Putting a Face on Chatbots

It is becoming increasingly clear that chatbots and virtual assistants are poised to become major players in the relationships between enterprises and their customers.  A quick walk through the floor of CES earlier this month would instantly confirm that.  After all, as a self-serve tool, chatbots offer the closest thing

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