FEATURED ARTICLE
Introducing Strata, the First AI Foundation Model for Layered Video
There’s big news in the world of AI video. We’ve just announced Strata, a generative AI foundation model that redefines how brands create video content.
Why Your In-House Video Team Still Needs AI Video
If you have an in-house video team, you’ve probably heard about enterprise AI video tools. Maybe you’ve thought “that’s not for me.” After all, when you have a full-time studio of people, what do you need an AI agent for? It’s a fair question. And it’s come up a few
A Field Guide to AI Product Demos
Gartner’s most recent survey of B2B buyers found that 67% prefer a rep-free experience. In plain English, two thirds of the people your sales team is chasing would honestly rather not talk to your sales team. They want to see the product, click around, and decide for themselves. That’s a
The 8 Best Synthesia Alternatives in 2026
In January 2026, Synthesia hit a $4 billion valuation. TechCrunch’s take was that the company had found a “lucrative” business by changing corporate training with AI avatars. Lucrative, indeed. Synthesia stumbled upon a real need L&D professionals have: swapping dated formats like classroom-style slides and webcam recordings for AI presenters
AI Video Marketing Isn’t Just About Speed
A year ago, every marketer’s pitch to use AI for video would have sounded the same. Make videos faster. Make them cheaper. Make more of them. And that’s still a strong value proposition, part of what we like to call video velocity. But it’s not everything. The question now isn’t
Why AI Video Localization Is Magic (And How To Use It)
A lot about video can be hard. The script, the visuals, the voiceovers, getting approvals. Also, getting approvals. Honestly, that last is sometimes the hardest. Now AI is making a lot of it easier. If you’re using an AI video agent like Lucas (though there’s not anyone really like Lucas),
Choosing an AI Video Generator for Your Business
Not long ago, the idea of “AI video” meant an interesting, slightly surreal clip shared on Twitter (in the days before X) or elsewhere on socials. Then came 2023, the “breakout year” for AI video, as Andreessen Horowitz called it. Characters often had extra limbs, shapeshifting was common, text was
Idomoo Recognized as a Leader for Enterprise Video Platforms as a Service by G2
We’re excited to announce we’ve been named a Leader by G2, the world’s largest software review platform, in its Grid Report for Enterprise Video Platforms as a Service. This distinction highlights Idomoo’s ongoing commitment to excellence and the trust it’s earned from clients worldwide. The G2 Grid measures market presence
Longboat Mobility Leverages Lucas To Launch Campaign 3 Months Ahead of Schedule
Customer onboarding sets the tone for the entire relationship. A great welcome video makes a new customer feel like a VIP from day one, but traditional production timelines often push these projects to “someday” (read: never) instead of now. Longboat Mobility wanted a stellar onboarding video to help customers make
Huuuge Games Boosts Revenue Retention 50% With Personalized AI Video
Personalized Video has a strong track record with gaming audiences, driving 10x higher engagement and 17x player reactivation, not to mention the viral social shares. Huuuge Games knows this firsthand, thanks to their previous 3 campaigns they’ve collaborated on with us (including this favorite that generated 4x higher conversions). But
Orum Achieves 36% Conversion Rate With Personalized AI Video
There’s a reason year-in-review campaigns keep trending. People love looking back at their own wins, and they love sharing them even more. Orum wanted to give their users that kind of moment, and they teamed up with Lucas, our AI video agent, to pull it off. The campaign turned individual
How AI Video Content Automation Can Help Businesses Scale Production
If you’ve been on the internet recently (which, you have, because you’re here), you probably know video is the most preferred type of digital content. It’s not just that people want video. They want more video. And that includes wanting more video content from brands. That’s not an empty claim.
9 AI Tools for L&D Teams That Pull Their Weight
Remember when “innovative training” meant a new PowerPoint template? Ah, PowerPoint. Who else fondly remembers the checkerboard and clock sweep transitions? Next slide, please. Those days are over. L&D teams are under more pressure than ever. You’re expected to onboard faster, upskill constantly, personalize everything and prove ROI, all while
Personalized Video Strategy: The Complete Guide for Marketers
Picture a video that speaks directly to you — greets you by name, shows content you care about and maybe even next steps relevant to your situation right now. That’s Personalized Video: video content that uses personal data to create a unique viewing experience for every single person. We’ve seen
2026 Market Study: AI Video and Personalization Trends
The demand for video is rising, but brands still aren’t keeping up, despite the increased availability of (and interest in) AI video tools. Now in its fifth year, the 2026 State of Video Technology report found that 80% of consumers want more video from businesses, yet only 13% say they
Why AI Is Content Personalization’s New Best Friend
Gone are the days when businesses could enhance the customer experience with snail mail whose only personalized element was an individual address. Now, with emerging technology like artificial intelligence on the scene, even emails that say “Hey Tania!” with no other uniquely relevant content are yesterday’s innovation. (And let’s not