Why I’m making #MyThankYouVideo


Every day at 7 pm, NYC claps.

Every day at 7 pm, the city that never sleeps drops everything to recognise and thank our healthcare workers for the selfless love and compassion they show their patients.
They’re doing their jobs, but really – they’re doing so much more than that.
Healthcare workers around the world have been thrust into the front lines of a global pandemic that has crippled nations.
They are putting their own lives at risk to take care of what we love – our family, our friends. Our lives.
They work tirelessly day and night, making sure that even though their patients cannot have family members by their side, that they know they’re never alone.
From here in NYC to Los Angeles, from London to Rome, we globally celebrate the dedication of our healthcare professionals.

And yet, our healthcare workers aren’t the only ones that deserve to be recognised. There are essential workers all over the world who are working hard to ensure that as we slowly return to our new normal, we have a life to get back to. These are our first responders; our firefighters, our police officers. These are the people keeping our grocery stores stocked and who are delivering our meals. These are the people who make sure goods are able to move around the world – and who make sure people are able to move, as well. Our farmers, and our manufacturers; our sanitation workers, and our childcare providers. These individuals, and SO many others, are putting themselves in harm’s way so that we are able to do our part – stay home and stay safe.

We may be physically distanced right now, and we may not be able to share our thanks with a handshake or hug like we used to, but there are always ways to express the depth of our gratitude for the service of our essential workers. Sometimes it’s difficult to find the right words to express our feelings, and so to help out we’ve created a video that you can personalise.

MyThankYouVideo by Idomoo

Head to ThankYou.idomoo.com and make a video for Jeff at the grocery store checkout line – or for Laura, at your child’s daycare. Send a video to the I.C.U. staff at Brookdale Hospital Medical Centre, or to Engine Company 225. We’ve created the messaging – all that’s missing is your personal touch.

For me, my first two videos are easy – one for my mom, an I.C.U. nurse in upstate NY, and one for my sister, an I.C.U. nurse in NYC.

So make a video. Share your gratitude. Spread the love. And make sure to tag your videos with #MyThankYouVideo so we can all see exactly who we’re clapping for at 7 pm tonight.

Create your own #MyThankYouVideo

Explore More Content

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

Explore More Content

Subscribe to Our Newsletter

Email * Enter Email

Related Articles

What Is Hyper-Personalization and Why Should Marketers Care

What Is Hyper-Personalisation and Why Should Marketers Care?

Did you know that 73% of consumers are willing to share their data with brands if it means a personalized experience? According to our latest State of Video Technology report, more and more people — particularly Gen Z and high earners — are placing high value on personalization. According to them, this is because: It simplifies things and is easier to understand. It makes them feel valued as an individual. It saves them time because the information is relevant. It enables them to discover new things of interest. In short, personalization improves and elevates the customer experience. But don’t think it’s just about slapping a customer’s name onto a generic email. We’re talking about hyper-personalization — the next level of tailored experiences that goes beyond basic data. According to Deloitte, when done right, “hyper-personalization can deliver 8x the return on investment on marketing spend and lift sales by 10% or

Read More
Hyper-Personalisation in Marketing: The Next Frontier Is Here

Hyper-Personalisation in Marketing: The Next Frontier Is Here

In a highly saturated market, customer loyalty is not a given. Customers are often incentivized to jump ship or, at the very least, avoid going all in on a brand if competitors distract them. Hyper-personalized marketing prevents this. Nearly three quarters of surveyed consumers (73%) said they want more personalized experiences from brands in the future, according to our 2024 State of Video Technology Report. Why? Because it makes individuals feel valued and provides them with relevant information without requiring them to dig around for it. These customer needs are not to be taken lightly. In what Deloitte calls the “mass to micro” future, hyper-personalization allows companies to grab hold of their customers’ attention, which becomes more and more difficult to capture as time goes on. It also enables consumers to glean more value from the companies they choose to do business with, meaning all parties benefit in the long

Read More
Email Personalization

Email Personalisation: Tips for Cutting Through the Clutter

Email marketing is a tried and true strategy. But in today’s digital age, cutting through the clutter of your customers’ inboxes is trickier than ever before. Today, an estimated 333 billion emails are delivered and received every day. But brands have found a way to rise above the digital noise: By personalizing their email marketing campaigns. By using this strategy, businesses are able to reach more customers, boost engagement and build stronger relationships. To help you get started, we’ll cover why email personalization works (hint: it makes people feel heard) and the tips and tricks you need to effectively personalize your email marketing campaigns. The Issue With Generic Emails Generic emails are impersonal, and this comes with consequences. For one, customers don’t want to be treated like numbers. Brand communications should make customers feel valued — not another sales grab. On top of that, you also risk sending a message

Read More

Request a Call

Leave your details below, and we’ll be in touch to show you what Personalised and Interactive Video can do for you.