Every brand has a unique story and style, and video is one of the best ways to tell that story, capturing emotion, voice and visual identity all at once. But while AI makes it easier than ever to scale video storytelling, that often comes at the cost of brand integrity.
Plenty of AI video generators promise speed. Lucas does that too (he’s built on the same platform that can render millions of Personalized Videos in 100x real time). But he also offers something more: a new standard in corporate-friendly AI video. Where other tools deliver a generic output, Lucas prioritizes
There’s no denying it: Video is one of the hottest topics on the web. From short videos to product demos to webinars, videos are in demand among all demographics. Gen Z, for instance, loves TikTok. Not only is it their top platform for watching short-form video, but they’re even relying
A successful video marketing strategy has several working parts — paying attention to the biggest trends, identifying key opportunities to upsell and making the most of your creative, to name a few. But before you can begin any of these steps, you need to know what your strategy is trying
For the past several years, video has been the gold standard for advertisers. It delivers higher engagement and conversions and, more than any other medium, provides the ability to create an emotional connection with viewers. Nothing taps into the human need for storytelling quite like audiovisual communication. But there have
Next-gen phones. Next-gen wearables. Next-gen banking. It seems like next generation tech terms are everywhere these days. And at the rate technology is evolving, especially with the advent of generative AI, that’s not surprising. Next Gen Video is one of those “new” technologies. But what does it mean, and more
First impressions are critical. But because you likely know little of whoever it is you’re soon to meet, it can also be tricky.
Despite the marketing and ad experts (and 90,000 Google search results) proclaiming “third-party data is dead,” we wouldn’t go quite that far. Third-party data still helps enrich your overall understanding of individual consumers. But there’s a definite industry shift toward gathering and leveraging first-party data — and doing it effectively.
As artificial intelligence tools flood the internet, more than a few have cropped up to help with the video production process. They cover everything from AI audio denoisers to talking AI avatars. But there’s only one service that makes a complete video in minutes based on nothing more than a
How do you build a thriving workplace culture when your team might span time zones or no longer be in the office five days a week? How do you communicate in a way that feels personal when your employee base numbers in the thousands? And how do you keep people
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