Colleges and universities are facing a serious issue: enrollment is dropping. In the U.S., there were 662,000 fewer American students in spring 2022 compared to the year prior. Why? Tuition is increasingly expensive, and nearly 60% of students doubt university is worth its price. Rather than make the investment, many
TikTok reigns supreme as the most successful social app for Gen Z. It was the most downloaded app of 2021, and over 40% of users are a part of Gen Z. TikTok has cracked the code of how these digital natives prefer to communicate, and more than that, it’s changing
For decades, credit unions have offered incredible rates, low fees and face-to-face interactions — an exceptional CX many traditional, major banks are unable to offer. And it’s obvious this customer-first approach works. An impressive 90% of surveyed members believe credit unions are a great place to find both financial advice
From bitcoin to NFTs to robo-advisors, fintech is a hot topic. Have you ever been asked to “venmo” or “zelle” someone? Fintech is responsible — 3 out of 4 consumers now use payment services like these. But fintech is quickly taking hold of any and all financial industries, including mortgages,
A version of this article appeared originally on Customer Experience Magazine. You can read it here. When it comes to customer experience, the newest generation of consumers is set to disrupt the status quo. They have different brand expectations, as you’ll see below, and they’re poised to have the economic
The democratization of big data means today’s marketers are more equipped with a wealth of information about their customers’ preferences, history and buying habits.
When COVID-19 first hit, the unprecedented changes forced schools of all kinds to adapt. Universities and colleges scrambled to figure out solutions for learning that would keep students safe while still maintaining an optimal learning environment. From Zoom classes to optional testing, there’s nothing quite like a pandemic to jumpstart
Taking a quick glance at the news or even in your own community, you are bound to see countless opportunities for positive change. In the nonprofit sector, demand is up. In 2020, 75% of nonprofits reported an increase in need for their programs.
When it comes to digital experiences, personalization is the new standard. That’s especially true among the rising generation currently filling high school and college classrooms, making personalization all the more critical for higher education.
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