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  • Outstanding Customer Experience for Insurance Companies – Part 1

    Posted by Adam Titcher on March 23 , 2015

    Threats and Trends Insurance Companies Need To Be Aware Of Competition, attrition and everything in-between Insurers worldwide are faced with mounting challenges threatening to destabilize their world. The boom of big data, continual financial flux and the rapid rise of competition for customers play a detrimental role in defining the future of the insurance industry. […]

  • Emotional Marketing for Outstanding Campaign Results

    Posted by Adam Titcher on January 12 , 2015

    Recently, this article by Jeff Fleischman really grabbed my attention with the provocative title, “How to Stand Out when Everybody Claims to be Unique”. We live in a world where everything has turned into a commodity: goods, products and even services. Competition can’t really keep up with product differentiation so at the end of the day, […]