It’s no secret that the amount of data available to us today is growing exponentially. Much has been written about the rapid growth of Big Data and the progress being made in artificial intelligence. Analytical research is enabling us to extract even more meaningful insights...

Video Marketing Announcement:Barclays in collaboration with RAPP has won two awards at the 2016 Brand Republic Digital Awards. The personalized video marketing campaign was powered by Idomoo's Video Cloud. The video campaign focused on innovative onboarding for new customers. The personalized video marketing campaign was declared the...

It was less than 100 years ago when Talkies put an end to the era of Silent films. Since then movies, television, and video advertisements have shared stories, persuaded us to buy products, and brought news from around the world through imagery and sound. Video...

Find out the ideal video length for your advertising efforts This year YouTube looks to make more than $2 billion in video advertising revenue. Agencies are shifting their video marketing approach, focusing $10 billion of total expenditures on digital advertisements.Video length ranges between 15 to 30...

[caption id="attachment_936" align="alignnone" width="300"] PR Newswire[/caption]Using Personalized Video NABShow Looks to Increase Registration for Upcoming Show in AprilChristopher's Video is a personalized video specifically catered to his professional preferences and interests that he can experience by attending the upcoming show.  NEW YORK, March 8, 2016 /PRNewswire/ -- NAB Show's...

Everyone knows that the electric utility market is going through a paradigm shift, but how many have really thought about how this should change the way utilities interact with their customers?People typically focus on technology as the key driver for a paradigm shift, however, it...

From working with companies across fields and industries, we’ve discovered something interesting: Marketing departments tend to have a lot of anxiety when it comes to creating video. The first steps of a personalized video campaign, though, are the same as in any other marketing initiative: establishing objectives, researching the market, and brainstorming fresh new ways to connect with your audience.

At the end of each year, Webbmedia Group applies their forecasting model to surface the most important emerging trends in digital media and technology for the year ahead. Now they've published their annual Trend Report, that features 81 notable trends and more than 100 companies and people to watch in 2016.In this Report, we were called the leaders in the Personalized Video technology space! The report went on to discuss our recently launched Storybuilder product which creates personalized visualized storytelling that cuts through the clutter. See the slideshare below:

Recently San Jose, CA hosted Adobe Video World – a conference designed to bring together two sections of the video post-production community – specifically those involving Premier Pro World and After Effects World. Idomoo had the privilege of attending the entire thing.For anyone who wasn’t...

Across the board, video has become an essential marketing campaign component. In fact, research shows that about 50% of companies are currently using video in their marketing campaigns, and by 2017, video is expected to make up almost 70% of online consumer traffic. But there’s...

If companies strive to reach a customer on his level from his unique perspective, they have a better chance of breaking through the noise of ubiquitous advertising through a personalized marketing approach that fits his/her financial status, lifestyle and retirement needs.BBVA, one of Spain’s leading...

Here’s a short true/false quiz about the use of personalized videos in marketing. Can you identify which of these statements are false and which of them are true?1. “Video is a great marketing tool” 2. “Video production is time consuming and expensive” 3. “Personalized video is really complex...

Growth Hacking Snapshot It's become the holy grail of startups the world over. Yes, we're talking about growth hacking. The well in-demand strategy is changing the startup landscape as we know it. From Silicon Valley to China, prominent thought leaders and CMOs are adopting actionable growth...

"Watch this. And this." How often have you heard those words in the enterprise?Video is a popular channel, Forrester researchers report, for both internal communication with employees and external communication with customers and partners. Gartner predicts large companies will stream an average of 16 hours per worker per...

[caption id="attachment_2117" align="aligncenter" width="300"] A mass-personalized video "magazine," using Idomoo's new Storybuilder Suite.[/caption] Video engages users like few other formats, but it has one main drawback. Outside of video games and a few exceptions, it’s usually presented as a fixed playback that is the same every...

Personalized Video in China – do 1.4 billion people want to hit the play button? China presents a fascinating opportunity and challenge for international growth stage startups that want to penetrate a market with 1.4 billion people. From a pure economic perspective the answer is crystal...

Best Marketing Video We're happy to announce Idomoo's personalized video campaigns have scored once again! This time, our awesome partner and one of the biggest utility companies in the US, PPL Electric Utilites scooped Ragan's PR Daily 2014 Best Marketing Video Award.  Ragan's PR hailed PPL's campaign as "an exciting...

Bills, Bills, Bills! One Big Headache! It doesn’t matter how appealing your service is, your customers dread it when the bill or statement you deliver pop ups in their inbox/online account every month or quarter. When they’re reminded of how much they're charged for their consumption...

Idomoo sees performance gains of over 400% & x20 faster in average with GPU technology Idomoo, the award-winning personalized video platform uses gpu rendering technology to speed up its graphic creation and deliver top quality video content to the end user. Serving a wide range of use...

ORLANDO, Florida, March 25, 2015 /PRNewswire/ --LOMA Customer Service Conference -- Idomoo, the world's leading developer of Personalized Video platforms, today announced that it partnered with BBVA, a leading Spanish financial services provider, to deliver BBVA's digital clients with Personalized Videos that help explain pension funds and encourage investment.The "Future...

Use of Personalized Videos in Pension Campaign Drove Growth in ContributionsORLANDO, Florida, March 25, 2015 /PRNewswire/ --LOMA Customer Service Conference -- Idomoo, the world's leading developer of Personalized Video platforms, today announced that it partnered with BBVA, a leading Spanish financial services provider, to deliver BBVA's digital clients with...

Cloud based service delivers a new differentiating capability to organizations that put their customers firstIRVING, Texas, Jan. 13, 2015 /PRNewswire/ -- BT today announced it is incorporating personalized video capabilities into its Cloud Contact portfolio of services, using industry leading technology from Idomoo. This will enable businesses...

Idomoo: The Secure Personalized Video Platform In today's massive data-driven technology and Cloud-based world, protecting business information should be a top priority at the core of a company's values and business operations. When it comes to a personalized video platform, where video and customized data go...

BARCELONA, March 2, 2015 /PRNewswire/ -- Idomoo,  the world's leading developer of Personalized Video platforms, today announced that Deutsche Telekom selected the Company's next generation Personalized Video Platform to create thousands of personalized videos for customers, resulting in significantly improved customer engagement rates.Idomoo will be presenting onstage with...

Love it or hate it, Valentine's Day is here again and millions of people around the world will display their true love and affection to that special someone on February 14. In the US alone, it's estimated that $18.9 billion will be spent on gifts...

CES is not just about electronics anymore; it's about all things digital related. The presence of Fortune 500 companies across the board made this year's event bigger and better than ever. From consumer goods, healthcare, retail and eCommerce, to telecom and digital advertising, everyone in the...

300% increase in CTR over traditional video advertising and 600% over Display advertising. 200% ROI increase compared to standard store conversion. Today Idomoo announces Idomoo Dynamic Video Ads. The cloud-based video automation features real-time customized videos for the masses. Idomoo Dynamic Video Ads offers brands and sellers a breakthrough video advertising...

Recently, this article by Jeff Fleischman really grabbed my attention with the provocative title, “How to Stand Out when Everybody Claims to be Unique”. We live in a world where everything has turned into a commodity: goods, products and even services. Competition can’t really keep up...

Video has become an increasingly popular--and effective--way for marketers to engage with consumers. Separately, but simultaneously, the need and ability to personalise marketing efforts has also emerged as a huge priority. Now put the two together, and the power of personalised video seems like a sure...

NEW YORK, Dec. 2, 2014 /PRNewswire/ -- Idomoo announced today the availability of its next generation Personalized Video Engagement Platform for customer success, marketing and loyalty programs.  "In a world of digital communication overload, where customers are tuning out marketing messages, our mission is to help brands excel...

Gives Customers Highly Relevant, Meaningful and Emotional ExperiencesNEW YORK, Dec. 2, 2014 /PRNewswire/ -- Idomoo announced today the availability of its next generation Personalized Video Engagement Platform for customer success, marketing and loyalty programs."In a world of digital communication overload, where customers are tuning out marketing messages, our mission...

Idomoo Social expands the mix of customer engagement paths by allowing brands to build personalized video campaigns based on the customer's own social data, i.e. his/her Facebook profile, so campaigns are more personal, engaging and emotional. For retail companies with limited customer communication channels and no...

Unique, Memorable Facebook Campaign Generates Social Engagement and Brand Affinity, Delivering 65% Click-through and 33.6% ConversionNEW YORK, Nov. 12, 2014, Emotional connection is the focus of Cadbury Chocolate's multichannel campaigns based on Idomoo Personalized Video.Idomoo Social expands the mix of customer engagement paths by allowing...

Our customer Zurich Insurance has won an ICEA Innovation in Insurance Award for personalized video in the award category of distribution, service or process. The judges were looking for a project that made client communication, clearer, simpler and more comprehensible through the use of innovative...

Recently Idomoo's CTO and co-founder, Danny Kalish had the opportunity to sit down with the infamous Robert Scoble and talk about Personalized Video. The result was a genuinely informative summary from Idomoo's PV visionary.[youtube video=_LwvQB1cvA4&rel=0 width=600 height=473]...

We’re excited to share the news that Idomoo has won the France – Israel award for Innovation from the France Chamber of Commerce and Industry (CCIIF). Our team was pleased to attend the awards ceremony at the organization’s annual dinner in Paris, which was attended...

We won! This time we’ve won the “Target Video Challenge” at ad:tech New York. The Idomoo team beat four competitors to the award in the category of “Video and TV.” The award honors the best platforms and services that fully utilize the power of video...