Conveying information in the form of a narrative helps us focus, recognize what is important, connect events, anticipate, and learn.
Once upon a time, I was staring at a picture of a cave painting. It was a group of figures around a fire. I can’t say exactly what they were doing, but it could easily have been an Instagram snapshot of a group of friends telling stories around a campfire. Storytelling as a group experience is as ancient as mankind…
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In the entertainment industry, personalized recaps are here to stay. Think of viral marketing campaigns like Spotify “Wrapped” or Call of Duty’s #MyWarzone Legacy.
To kick off their 10th year of SMITE, Hi-Rez created a Personalized Video for each player, recapping individual highlights from their last decade of gameplay.
Have you ever wondered why some customers leave your business, never to return? That’s what we’re here to talk about today: churn.
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